Did you know that almost half of all small businesses in the UK still don’t have a website? That’s shocking really and would go some way to explaining why 4 out of 5 small businesses fail within their first year of trading.
And whilst that still leaves around half of UK small businesses with a website, just how many of those small businesses are marketing themselves effectively online? I’d hazard a guess that probably no more than 10% do.
Online or Breadline
The graphic below shows just how much use there is on the internet every minute and it’s quite frankly, staggering. So if you run a small business and either don’t have a website or aren’t using online marketing strategies to sell your products or services then you really need to sit for a moment and digest these numbers…
- 2,460,000 pieces of content are shared on Facebook
- 204,000,000 emails are sent
- Amazon make $83,000 (approximately £50,000) in sales
- 4,000,000 searches are made in Google
- 72 hours of video are uploaded to YouTube
So it’s time to wake up and smell the virtual coffee – if your business isn’t taking advantage of the myriad of marketing opportunities online then you’re putting the very future of your business at risk. Looking at it another way, how much extra revenue could you make if you really bothered to promote your business properly online?
Time to get online folks…
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